In addition to traditional partnerships, embracing digital platforms and e-commerce can be a game-changer. Creating user-friendly online platforms for ordering and managing pharmaceutical supplies can streamline the distribution process, making it...
In an effort to seek a one-time exemption from the price control measures related to the declining WPI, the Indian Pharmaceutical Industry aims to put forward a request to India’s drug pricing authority...
The Pfizer- BioNtech and Moderna COVID-19 Vaccines both Utilized mRNA technology, and their entire process, right from the development to deployment, were completed in less than a year. This was a record-breaking feat considering how vaccines norm...
FDA has recently approved two groundbreaking treatments, Casgevy and Lyfgenia, which characterize the cell-based gene therapies for treating sickle cell diseases in individuals 12 years and older. Casegevy was the first approved treatment to use...
Point-of-care ultrasound (POCUS) refers to the practice of trained medical professionals using ultrasound to diagnose problems wherever a patient is being treated, whether that's in a modern hospital, an ambulance, or a remote medical facility. Po...
The Indian pharmaceutical market size was valued at USD 48.4 Billion in 2022. When we look ahead, the market is in the growth trajectory phase as it anticipates reaching USD 102.7 Billion by 2028, showcasing a growth rate of 13.01% during 2023-202...
Neonatal care has come a long way in recent years, with advancements in medical technology and innovative approaches transforming the landscape of newborn healthcare. In India, where the rate of preterm births and neonatal mortality has been a lon...
The emerging trends of CDMOs reflect the country's growing prominence as a preferred outsourcing destination for drug development and manufacturing activities The growth and evolution of the CDMO industry have been driven by factors such as cost a...
Beneath the superficial veneer of device usability analysis lies a complex and multi-dimensional paradigm. It necessitates the use of ethnographic methodologies, immersive contextual analysis, and a granular understanding of user behavior, encompa...
Establishing a strong brand identity is critical for success in the intensely competitive pharmaceutical market. A captivating brand identity is more than simply a logo and a tagline; it represents the company's values, goals, and purpose.