India Pharma Outlook Team | Tuesday, 29 August 2023
Jaydeep Shah has joined Sun Pharma as Chief Marketing Officer and Head of Marketing for the Consumer Health Business. On LinkedIn, he stated, "Really excited to get an opportunity to lead portfolio of brands which have been iconic & category creators in supplements & pain management." Shah is the former Vice President and Chief Marketing Officer of Sebamed India, a German personal care brand. He announced his departure on LinkedIn two months ago: "I left Sebamed last week, where I had the opportunity to gain valuable experience and learn many new things."
Working in a fast-paced / startup-like environment taught me that not following the rules strictly works. Businesses and brands at various stages of maturity respond very differently to various inputs, and sometimes smaller things can be even bigger! And so much more! My journey at Sebamed has been an incredibly satisfying one - we witnessed a faster business growth backed by establishing meaningful connections with consumers across various categories." He has also had a long stint with Unilever, fulfilling various leadership roles at Indian and global levels. He started his career with CEAT as a Marketing management trainee.