Bayer launches daily immunity booster Supradyn Immuno+

The consumer health division of Bayer announced the launch of Supradyn Immuno+, daily immunity booster, extending the portfolio of Supradyn, multivitamin supplement brand, which offers immunity building properties that helps enhance one’s daily and long-term immunity needs.Supradyn Immuno+ is a complete formula that combines the power of timeless natural ingredients known to Indians like tulsi (holy basil) and turmeric with science-based nutrients like vitamin C, vitamin D, and zinc that contribute up to 100 per cent immunity needs, the statement said.

According to the ‘Supradyn Nutrition Survey’ last year, an overwhelming 85 per cent of doctors and nutritionists from urban India believe that an average Indian daily diet provides only upto 70 per cent key nutrients. These micronutrient deficiencies can have a direct link contributing to compromised immunity and viral respiratory infections. Scientific evidence also suggests that zinc, vitamin A, vitamin C, and vitamin D are few of the most important micronutrients to help boost one’s immunity.

Especially now, with the pandemic having reset priorities, the importance of boosting immunity has risen to the top of people’s minds. Speaking about the launch, Sandeep Verma, Country Head, India, Bayer Consumer Health Division, said “With the pandemic having reset priorities, the importance of boosting one’s immunity is now a critical focus area. With the growing nutrition deficiencies in both men and women, we understand the importance of not only educating them but also supporting them in achieving up to 100 per cent key nutrients for daily immunity with the help of Supradyn Immuno+ supplements.”