India Pharma Outlook Team | Tuesday, 29 August 2023
3B Scientific, a leading manufacturer and marketer of medical simulation products and anatomical models for healthcare education, today announced the acquisition of iNNOGING Medical. iNNOGING Medical has created the ground-breaking cloud-based SaaS solution e Sono for ultrasound simulation, which allows users to train and analyse ultrasound scans anywhere, at any time, on real-life scenarios as if the patient were right next to them. iNNOGING Medical was founded by a highly experienced, innovative group of industry and technology leaders, led by CEO Adi Baruch and CTO Eliad Moshe, with the shared vision of revolutionising the way ultrasound image analysis is trained for the improvement of ultrasound diagnosis worldwide.
"We're extremely excited to have iNNOGING Medical join our growing 3B Scientific family!" said Todd A. Murray, CEO of 3B Scientific. With e Sono, they have taken an innovative approach to digitally training ultrasound skills. We will collaborate to revolutionise the field of sonography training. Our common goal is to have a significant impact on healthcare education around the world." "We are incredibly excited to join forces with 3B Scientific, embarking on our journey to redefine the landscape of digital ultrasound simulation with e Sono," said Adi Baruch, co-founder and CEO of iNNOGING Medical.
We hope to revolutionise how healthcare professionals acquire and train their ultrasound skills by leveraging 3B Scientific's development strength and global reach. This collaboration is a significant step forward in our commitment to advance ultrasound training around the world." 3B Scientific, established in 1948 in Hamburg, Germany, is a global provider of state-of-the-art medical simulators, catering to medical education training across all levels. iNNOGING Medical founded in 2018 in Israel, iNNOGING Medical has undergone four years of technological development. The company successfully addressed a critical technology gap in ultrasound diagnosis and turned it into a web-based SaaS ultrasound simulator.